Production Studio
Marketing in motion
As advertising and marketing become more motion driven with the use of social media, online content, and video, post-production has become a critical part of a compelling storytelling process. It is where the raw footage from a video shoot or animation is transformed into a polished and finished video asset. A solid post-production studio with expert editors will have a significant impact on the quality of the creative team’s vision for a campaign or brand story.
To hold authentic conversations and drive engagement with customers, brands must be able to relate to their audience, and there is no better way than in the form of storytelling. Advertising is no longer about simply marketing a brand’s capabilities or latest product offering. It’s about making meaningful connections with people by presenting the values of the brand, aligned with the needs of the customer, in interesting ways. To achieve this goal, you need to make sure that video quality matches the environment where it is seen. For example, a fun Instagram reel does not need the same quality as a broadcast television commercial.
With the increasing use of video by everyone, including your competitors, the need to create well-produced content is essential. After all, your video marketing will be judged by the quality and impact of the last video they watched elsewhere. That’s why Imaginuity has built an in-house production studio with the capabilities to meet your needs and your customers’ expectations. Editing, color grading, motion graphics, sound design, and music are all staples of a solid post-production studio, and we have them all under our roof.
Trust Imaginuity with Your Video Production
Outside of our technical capabilities, another reason to consider Imaginuity for your post-production marketing services is quality control. When trusting us to concept and create your campaigns, having the same partner manage the process from start to finish eliminates the risk of details getting lost in the process and allows our creative team complete access, day and night, to ensure the project gets done on time and within budget. And when we have control of post-production, we can experiment with different ideas and techniques without having to worry about the costs associated with outsourcing. The result is more innovative and differentiating work.
From initial brand positioning to creative campaigns that execute on that positioning, you need a solid production studio and team to ensure the entire process fully realizes your vision for the video. And there’s no better option than keeping your creative with one agency from ideation to launch.
We can help transform your business.
Contact us today to find out how we can channel the power of your brand into breath taking creative expression.