Branding Agency Services

Create a Compelling Brand Experience

Brand experience is the magic that happens when brand strategy, positioning, creative, and user experience come together in meaningful ways. Collectively, these interrelated elements form the lasting impression that customers, partners, suppliers, and employees have about your brand. A strong, positive brand experience draws people in, while a negative or weak experience sends them away.

With more and more of the customer journey shifting online, it’s important to have brand experience consistency between all online- and offline touchpoints to eliminate customer confusion and drive higher levels of understanding and engagement.

Imaginuity^® is an expert branding agency. We design and execute multi-channel user experiences that can bring all stakeholders—customers, employees, and partners—into a meaningful and lasting relationship with your brand.

Brand Strategy

Why does your brand exist? What value does it provide? Our branding services help define or validate your purpose, vision, mission, and core values. Imaginuity then makes sure all the elements are directly aligned with customer needs, pain points, and opportunities in your business environment.

Brand Positioning

What uniquely and meaningfully differentiates you from the competition? We build out your brand messaging platform, articulate your brand promise, and identify the most suitable archetype, aka brand voice, to set you apart from everyone else.

Demand Generation

To get business, you have to generate demand. Our insightful communication strategies fill the top of the funnel by building meaningful awareness around your brand that creates interest, drives traffic, and motivates people to take the next step.

Creative

Our award-winning creative teams thoughtfully bring your brand to life across all touchpoints, online and in the physical world. The results are greater recall, positive perceptions, and deeper engagement that keeps your brand top of mind everywhere.

Branded Environments

With people regularly moving back and forth between the digital and physical worlds, it’s important to have brand consistency between both realms. To engage with your customers in the real world, we design interactive, multi-sensory experiences that extend your brand experience into physical settings like trade shows, sales meetings, and even your office space.

Video

Video marketing is a must-have digital marketing component today. Our in-house production team can bring your story to life, from short social videos to high-budget assets for broadcast TV, to to promote your brand’s products or services, increase engagement across channels, and educate your customers.

User Experience (UX)

User experience refers to everything that affects a user’s interaction with a digital product. Imaginuity provides award-winning UX strategy and design for web applications, and we conduct usability testing to ensure frictionless, positive user experiences.

Social Media

With an ear to the ground and a finger on the pulse, our social media services involve listening, educating, entertaining, energizing, and supporting your community on the platforms that make the most sense for your business and your objectives.

We can help transform your business.

Contact us today to learn more about how Imaginuity’s branding services can help you bring your brand to life, produce better outcomes, and create delightful customer experiences.